Do you think that it’s not important to consider what sets one dentist Gold Coast practice apart from another one? Do you just figure that they’re all the same and that it really doesn’t matter which one you go to? Well it does matter, because some practices are more invested in getting and retaining patience than others. You want to go with that option if you can, because your experience will not only be better, but so will the care you get.
We want to take a look at why no point of differentiation with dentists can be a bad thing for you:
- If all the dentists you’re looking at are the same, then it means you can expect them to answer questions in the same way as well. Think about what this is going to mean when trying to do comparing. You won’t get any different answers, but canned answers that will make it hard for you to decide on which answer is the best.
- No points of differentiation means that you likely can’t expect a unique experience. This might not be an issue for some, but those who dread going to the dentist won’t like it. You don’t expect a party when you arrive, but you at least want to see that a certain dental practice tries to make things pleasant for patients.
- If there is nothing that sets one dentist apart from another, then how is this going to work when it comes to pricing? This is something that needs to be considered, because you do want the ability to determine why one option might be more expensive than another. If there are no differences, then why not just go as cheap as possible?
Things to look for that can set one dentist Gold Coast service apart from another:
How does a given dentist market themselves?
This is important because the type of messaging put forth is going to impact what types of people go to that dentist. We’re not talking in a bad way, but we’re talking about degree of dental problems.
If the people going to a given dentist have strong problems that require a lot of care, then this means there has to be dentists and other dental professionals there with the skills and experience to handle this right?
You want this, because it would mean that even if you have a small problem you can expect to have access to someone who has seen significantly worse and addressed it successfully.
How much experience on average do the dentists and other professionals working at a practice have?
Do you know what a lot of experience means? It doesn’t mean just a long time doing the same thing over and over. It means being able to adapt, adjust and adopt. It means being able to handle any type of temperament in terms of patient. It means knowing how to speak with people and properly inform them in a way they’ll understand.
The more experience a dentist has and their related professionals, then the better for you. It certainly would be something that set them apart.